Year: 2025 Role: Senior Digital Designer + Illustrator
Team:
Kara Kennedy, Design Director
Yichan Wang
Abby Shuster
Rent the Runway, a fashion rental company, is for women with full lives who need fuller closets. More options, more possibility, more for whatever comes next. For the 2025 brand refresh, this team built a brand language rooted in authenticity and energy, designed to speak to the multifaceted women we serve. My role focused on defining dynamic typography and producing all illustration.