A brand identity exercise. Pulling characteristics that define my enneagram (eight wing seven) and developing a mini identity around those qualities. At the bottom you can find my process work and an accompanying playlist.
The bolded and extra-large sans serif represents the assertive, extroverted, and confident qualities of this enneagram type. The spiky asterisk not only adjoins the "sept" (the word for seven in French) like a wing adjoins a type, but it represents the impulsive, high-energy, and protective qualities of this enneagram type.
Each application to follow plays on the witty intellect of this enneagram type as well as pinpointing descriptive characteristics through language. Creative yet practical yet logical all simultaneously.
Tidbits of process work